“We look forward to reaching fans with our deep roster of independent, credible and relatable voices that resonate with sports fans and the sports betting community.” “In bringing together some of the most authentic sports and entertainment voices under one umbrella, DraftKings Network is the destination for ‘In on the Action’ sports fans and content they love,” said Stacie McCollum, Vice President, Content at DraftKings. Here are some quotes on the strategy from that release: But this will provide another option for viewers, and increased distribution for these shows. None of this is necessarily exclusive to the new network, though, as the release notes that “The diverse range of programming will also be found in audio and video formats on high-reach platforms such as iHeart Radio, Spotify, Apple Podcasts, YouTube and Twitch, among others.” So those already consuming content here, such as Le Batard’s show, through other avenues, won’t necessarily have to pivot to DraftKings Network. More details on titles and timeslots will be shared in the coming weeks.
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El Hassan and Wilder, plus a collection of guests, will dish out daily basketball takes Tuesday – Friday featuring a heavy dose of NBA opinion, interviews, games and hi-jinks. On June 1, a new basketball centric show with NBA analyst, Amin El Hassan, and sports personality, Charlotte Wilder, will debut on DraftKings Network. The ultimate show for the undrafted, Journeyman is a comedic take on life, sports, and culture through the lens of NFL journeymen. Beginning May 10, former NFL player and football funnyman Andrew Hawkins will be seen weekly in Journeyman. In addition, two new Meadowlark Media produced shows will debut on DraftKings Network. Here’s more on those new shows from a DraftKings release:
It also comes with the announcement of two new Meadowlark-produced shows: the weekly Journeyman with Andrew Hawkins ( not Tony Hawk), beginning now, and a new Tuesday-Friday daily basketball-focused show with new Meadowlark hire Charlotte Wilder and regular Le Batard contributor Amin El Hassan. That includes The Dan Le Batard Show with Stugotz (which DraftKings signed a specific distribution deal for back in 2021), but also GoJo with Mike Golic Jr. Unsurprisingly, the DraftKings Network lineup comes with a strong presence from Meadowlark Media.
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